Ai has been around since 1956 and ppc has been around since the late 1990s. So why has it taken until Romania Mobile Number now for. The role of ai in paid search to become a hot topic in our industry? ? That’s because we’ve recently reached an inflection point Romania Mobile Number where. Due to the exponential nature of technological advancements. We’re now seeing improvements that used to take years to happen in weeks. What drives this is the exponential growth explained by moore’s law. The principle that computing power doubles roughly every 18 months. The result of exponential growth is hard for humans to grasp.
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So let me give you an example that doesn’t involve computational speeds. As those can be a bit too Romania Mobile Number conceptual. Let’s apply this speed doubling to cars instead. Where we can more easily understand how it affects the distances we travel and how quickly Romania Mobile Number we get somewhere. Imagine if the first car, invented by karl benz in 1885 with a top. Speed of around 10 mph, doubled in speed every 18 months. In 1885, we could have driven this car through a typical city in an hour. After doubling its speed 27 times (the same number of times the chip has doubled its speed since its invention).
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We could have been to the sun in about 4 minutes. And less than 18 months later, it would take about 2 hours Romania Mobile Number to get to neptune, the farthest planet in our solar system. (voyager 2 made the same trip in about 12 years.) because computing speed has already doubled 27 times. Each additional doubling leads to new capabilities Romania Mobile Number beyond imagination. So if we’ve reached the stage of ppc automation today where humans and computers are about equally good. Consider that the pace of technological improvement allows machines to leave humans in the dust later.